RT

RedLeg Booklet

Serving suggestion booklet created for RedLeg, a spiced jamaican rum brand. They asked for something historical but quirky that would introduce some simple cocktails that could be constructed using their rum. Also included were several facts about the production of the rum, it's ingredients and origins. These facts were accompanied by images; sugar cane on a plantation, vanilla & ginger, a rum shack on a beach and a RedLeg hermit crab. The booklets were used in a nationwide advertising campaign.
Loading...